Disruptive Marketing and Why It Should Be Part of Your Marketing Strategy

In case you haven't heard, the age of banner and display advertising are on their way out, and even email to a certain degree. Thankfully a new methodology is taking their place, one that is currently far more effective – disruptive marketing.

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Creating an AIDA-Oriented Web Push Notification Campaign

Rather than use your web push notifications in one-off efforts to boost sales, another approach is to use a series of web push notifications to complete the classic AIDA stages of the sales cycle. This is a sure-fire way to take your prospects and customers through a sales funnel.

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What is Web Push?

Web push is a method to send messages to subscribers through a web browser. In terms of both visibility and delivery, it’s nearly 100%. Web push can send messages to subscribers in real-time, at the moment they engage with their web browser.

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Emojis Can Dramatically Boost Your Push Notifications

If you aren't using emojis in your web push notifications – you should be.

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